Lululemon / Year of the Rabbit

Seamless, Jacquard + Print Development Lunar New Year Collection, Winter '22

Abstract camouflage inspired by the Year of the Rabbit, balancing symbolism with performance. The artwork was engineered across three distinct constructions: a tonal seamless knit, an oversized jacquard for sweaters and outerwear, and an all-over print for technical activewear. Launched globally across North America and APAC, the collection reimagined a traditional Lunar New Year motif through a contemporary athletic lens.